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If you still spend Monday mornings copying numbers from ad platforms into spreadsheets, it is time to stop. Pro Plugg connectors link your marketing platforms directly to Looker Studio and Google Sheets — delivering live, automated reports that refresh themselves.
But what exactly can you connect? And what data does each connector unlock? Let's walk through every option so you can pick the right ones for your workflow.
Looker Studio Connectors
Instagram Public Data — Monitor Any Public Profile
The Instagram Public Data connector lets you track metrics from any public Instagram profile. That means you can monitor competitors, influencers you partner with, or industry benchmarks — all without needing login access to those accounts.
What you get: Follower growth, engagement rates, post performance, content frequency, and audience interaction patterns for any public profile.
Why it matters: Competitive intelligence becomes effortless. Instead of manually checking competitor pages, you get a live dashboard that updates automatically. Pair it with Instagram Insights for complete Instagram intelligence — more on powerful combinations in our guide to combining multiple connectors.
Facebook Public Data — Analyze Any Public Page
The Facebook Public Data connector pulls metrics from any public Facebook page. Perfect for benchmarking your brand against competitors or tracking partner pages.
What you get: Page likes, post engagement, content reach estimates, posting frequency, and audience reactions across any public page.
Why it matters: Understand how your Facebook presence stacks up in your industry without asking anyone for access.
Instagram Insights — Your Own Instagram Analytics, Supercharged
The Instagram Insights connector taps into your own Instagram Business or Creator account to pull deep analytics you cannot get from the native app alone.
What you get: Demographics (age, gender, location), reach and impressions over time, Story performance, Reel metrics, website clicks, profile visits, and follower growth trends.
Why it matters: Instagram's built-in analytics are limited to 90 days and cannot be exported. Pro Plugg gives you up to 2 years of historical data in a format you can actually analyze. Plug this data into a free Looker Studio template and you have a professional report in under a minute.
Facebook Insights — The Deepest Facebook Analytics Available
With 144+ metrics, the Facebook Insights connector is the most comprehensive Facebook analytics connector on the market. If Facebook tracks it, you can report on it.
What you get: Page performance, post reach, video views, audience demographics, engagement breakdown by type, referral sources, page actions, and dozens of metrics most tools do not surface.
Why it matters: Facebook's native analytics keep shrinking. This connector ensures you never lose access to the metrics that drive your strategy.
Meta Ads — Full Advertising Performance with 243 Fields
The Meta Ads connector is the powerhouse for paid media teams. With 243 available fields, you get granular visibility into every aspect of your Meta advertising.
What you get: Campaign, ad set, and ad-level performance. Spend, impressions, clicks, conversions, ROAS, frequency, CPM, CPC, attribution windows, placement breakdowns, demographic breakdowns, and much more.
Why it matters: Build the exact report your team or clients need. No more exporting CSVs from Ads Manager — your data flows directly into customizable dashboards. Combine it with Facebook Insights to see paid and organic side by side in a single cross-platform dashboard.
TikTok Ads — Campaign Performance with Video Completion Funnel
TikTok advertising requires its own reporting lens, especially around video engagement. The TikTok Ads connector delivers exactly that.
What you get: Campaign and ad group performance, spend, impressions, clicks, conversions, video view rates (25%, 50%, 75%, 100% completion), and cost metrics.
Why it matters: Understanding where viewers drop off in your TikTok ads is critical for creative optimization. This data is hard to extract manually — here it flows automatically.
TikTok Organic — Track Your Natural TikTok Performance
Beyond paid campaigns, your organic TikTok content tells an important story. The TikTok Organic connector captures it.
What you get: Video views, likes, comments, shares, follower growth, profile views, and engagement rates for your organic TikTok content.
Why it matters: Organic TikTok success often informs paid strategy. Having both datasets in the same reporting environment lets you spot patterns fast. Learn how to leverage both in our post on combining connectors.
LinkedIn Ads — B2B Campaign Performance with Viral Metrics
For B2B marketers, the LinkedIn Ads connector is essential — LinkedIn ad data is notoriously difficult to report on outside the platform.
What you get: Campaign performance, spend, impressions, clicks, conversions, lead form data, viral impressions, viral clicks, engagement rate, and cost metrics.
Why it matters: LinkedIn's viral metrics (organic amplification of your paid content) are unique to the platform and incredibly valuable for B2B strategy. Marketing teams and data teams alike use this connector to prove LinkedIn ROI.
Quickin — Recruitment Pipeline Analytics
For HR and talent acquisition teams, the Quickin connector connects your recruitment data to the same reporting tools your marketing team uses.
What you get: Pipeline metrics, candidate flow, stage conversion rates, and recruitment performance data.
Why it matters: Talent teams deserve the same data visibility that marketing teams enjoy. Quickin makes it happen.
Google Sheets Connectors (Add-on)
Pro Plugg also offers a Google Sheets Add-on with connectors for Meta Ads, TikTok Ads, TikTok Organic, Instagram Public Data, and Facebook Public Data.
These bring the same data directly into spreadsheet cells, with features like:
- Saved queries — no need to reconfigure every time
- Smart data append — add new rows without overwriting existing data
- One-click refresh — update everything instantly
If your team lives in spreadsheets, check out all available connectors to find the right fit.
Getting Started Takes Seconds
Every connector follows the same simple flow: authorize the platform, select the data you want, and your report starts populating. No configuration files, no technical setup — just connect and go.
Pro Plugg provides free dashboard templates for every connector, so you do not have to build reports from scratch. Pick a template, connect your data, and you have a professional report in under a minute.
Plus, with up to 2 years of historical data, your first report will not just show today — it will reveal trends you did not know existed. Once your dashboards are live, set up automated report delivery so the right people get updates without lifting a finger.
Ready to get started?
Stop copying data. Start connecting it. Start your free 30-day trial — no credit card required — and see your marketing data come alive in seconds. Explore all Pro Plugg connectors and pick the ones that match your workflow today.
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