Every marketing team runs on spreadsheets. Budgets, performance reviews, weekly reports, client dashboards — they all live in Google Sheets. But getting the data there? That is where things break down.

Copying numbers from ad platforms. Downloading CSVs. Reformatting columns. Doing it all over again next Monday. Sound familiar?

What if every data source you need lived inside your Google Sheets sidebar, ready to pull with a single click?

That is exactly what Pro Plugg does.

What Is Pro Plugg?

Pro Plugg is a Google Sheets Add-on that connects your marketing platforms directly to your spreadsheets. No coding, no browser extensions juggling tabs, no complicated setup.

You install it once, open the sidebar, pick your connector, configure your query, and click Pull Data. Done.

It currently supports five connectors covering the platforms that matter most to performance marketers:

• Meta Ads Connector — campaigns, ad sets, ads, spend, conversions, ROAS, and every metric the Meta Ads platform exposes.
• TikTok Ads Connector — full campaign and ad-level reporting with cost, clicks, impressions, and conversion data.
• TikTok Organic Connector — video-level metrics like views, likes, shares, comments, and follower growth.
• Instagram Public Data Connector — post engagement, follower counts, reach, and content performance.
• Facebook Public Data Connector — page-level insights, post performance, reactions, and audience metrics.

Explore the full list on the connectors page.

Five Features That Change How You Report

1. Saved Queries Linked to Sheets

Every query you create is saved and linked to a specific sheet tab. That means your "Meta Ads — Last 30 Days" query always knows where to write its data.

Set it up once. Use it forever. No reconfiguration, no re-selecting columns, no second-guessing which tab gets which data.

2. One-Click Refresh

Open the sidebar, see your saved queries, and hit Update. Fresh data lands in the right tab, in the right columns, in seconds.

Monday morning reporting just went from 45 minutes to 45 seconds.

3. Smart Data Append

Most tools overwrite your sheet every time you pull data. Pro Plugg is smarter. The smart append feature adds new rows without erasing your historical data.

This means you can build time-series datasets directly in Sheets. Track week-over-week trends, month-over-month growth, and seasonal patterns — all without manual copy-pasting or stacking CSVs.

4. Custom Date Ranges

Pull data for yesterday, last 7 days, last 30 days, this quarter, or any custom range you define. The date picker is built into the sidebar, so you never have to guess the right format or fiddle with filters inside an ad platform.

Need last Black Friday's numbers compared to this year? Two pulls, one sheet, instant comparison.

5. Unified Sidebar for All Connectors

You do not need five different tools for five platforms. The Pro Plugg sidebar is your single control panel. Switch between Meta Ads, TikTok Ads, TikTok Organic, Instagram, and Facebook without leaving your spreadsheet.

Practical Examples: What You Can Build

Pro Plugg gives you raw data in clean columns. Google Sheets gives you formulas, pivot tables, and charts. Together, they are a reporting powerhouse.

Cross-Platform Spend Dashboard

Pull Meta Ads and TikTok Ads data into separate tabs. Create a summary tab with SUMIF formulas that aggregate spend, conversions, and CPA by platform. Add a bar chart comparing cost per acquisition across channels.

Update everything with one click each week.

Organic Content Scorecard

Use the TikTok Organic and Instagram Public Data connectors to pull engagement data for every post. Build a pivot table that ranks content by engagement rate. Spot your top-performing formats — carousels vs. reels vs. static posts — in seconds.

Weekly Client Report

Create a Google Sheets template with charts, conditional formatting, and summary metrics. Link Pro Plugg queries to each data tab. Every Monday, open the sheet, click Update, and send the link to your client. The charts refresh themselves.

Check out our ready-made templates if you want a head start.

Month-Over-Month Trend Tracker

With smart append turned on, your sheet accumulates daily snapshots. After a month, you have 30 rows of daily performance data. Use SPARKLINE for inline trends or build a line chart that shows exactly when performance shifted.

No more "I think last month was better." Now you have the data to prove it.

Who Is This For?

Pro Plugg was designed for people who live in spreadsheets and are tired of the manual work that feeds them:

• Marketing teams reporting on paid and organic performance weekly.
• Data teams that need clean, structured marketing data for analysis and pipelines.
• Freelancers and agencies managing multiple client accounts across platforms.
• Founders who want all their numbers in one place without hiring a data engineer.

How It Compares to Manual Work

Go Further: Combine Connectors and Scale

Once you have mastered single-connector pulls, the real power comes from combining multiple data sources in one spreadsheet. Learn how to build a multi-tab architecture that centralizes Meta, TikTok, and Instagram data with cross-sheet formulas in our guide on combining multiple sources in one sheet.

When your data outgrows Sheets, push everything into BigQuery for advanced analytics. Read our walkthrough on scaling from Sheets to BigQuery.

For a high-level overview of every connector and what it can do, start with our complete connectors overview.

Ready to get started?

Stop burning hours on manual data exports. Pro Plugg puts five marketing connectors inside Google Sheets with saved queries, one-click refresh, and smart append — zero coding required.

Start your 30-day free trial now and see your marketing data in Sheets within the next 60 seconds. No credit card. No commitment. Just your data, where it belongs.