Facebook Public Data to

Looker Studio

Connect Facebook public Page data to Looker Studio for always-fresh dashboards.

About this Connector

Pro Plugg’s Facebook Public Data to Looker Studio connector brings public Facebook Page data into Looker Studio for streamlined reporting. Track Page-level metrics, posts performance, and engagement signals like reactions, comments, and shares in automated dashboards. Perfect for agencies and marketing teams that need competitor monitoring, benchmarking, and trend tracking—without manual exports. A practical Supermetrics alternative.

Key Features

  • Public Page profile metrics
  • Posts performance tracking
  • Reactions, comments, shares
  • Competitor Page monitoring
  • Automated Looker Studio refresh


How to use our connector

Connector Dashboard Preview

FAQ

Answers about setup, metrics, and refresh.

  • What is the Facebook Public Data connector for Looker Studio?

    It brings publicly available Facebook Page data into Looker Studio — page likes, followers, check-ins, post engagement, and full reaction breakdowns. Ideal for competitive intelligence dashboards.

  • Can I track competitor Pages?

    Yes. You can monitor any public Facebook Page without admin access. Track multiple Pages in the same dashboard to compare audience size, engagement, and content performance.

  • Do I need admin access to the Facebook Page?

    No. This connector works with publicly available Page data. If you need owned Page analytics like reach and demographics, use the Facebook Insights connector instead.

  • Which metrics are included?

    Metrics include page likes, followers, check-ins, talking-about count, post likes, comments, shares, and a full reaction breakdown (love, care, wow, haha, sad, angry) plus 40+ page-level dimensions.

  • How is this different from the Facebook Insights connector?

    Facebook Public Data covers publicly visible information from any Page — great for competitors. Facebook Insights is for your own Page and includes deeper metrics like reach, demographics, and organic vs. paid breakdowns.

  • Can I combine this with other connectors in one dashboard?

    Yes. Many teams build competitive dashboards by blending Facebook Public Data with Instagram Public Data, or pair it with owned connectors like Facebook Insights for a full picture.